What’s an RSS Feed?

RSS allows you to easily stay informed by retrieving the latest content from the sites you are interested in. You save time by not needing to visit each site individually. You ensure your privacy, by not needing to join each site’s email newsletter. The number of sites offering RSS feeds is growing rapidly and includes big names like The Wall Street Journal, Reuters, and New Media Labs.

Receive updates by email?

RSS updates by email gives you a little more control in how you receive updates. If you know you’ll not have access to your computer and wish to read by phone other other device, RSS by email serves this function and is often customizable.

What’s Social Media?

Social media are primarily Internet- and mobile-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. This interaction, and the manner in which information is presented, depends on the varied perspectives and “building” of shared meaning among communities, as people share their stories and experiences. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).

What’s New Media?

New media is a term meant to encompass the emergence of digital, computerized, or networked information and communication technologies in the later part of the 20th century.

Most technologies described as “new media” are digital, often having characteristics of being manipulable, networkable, dense, compressible, and impartial.

Social Media Marketing

“Social media” signifies a broad spectrum of topics and has several different connotations. In the context of Internet marketing, Social Media refers to a collective group of web properties whose content is primarily published by users, not direct employees of the property (e.g. the vast majority of video on YouTube is published by non-YouTube employees). Social media optimization (SMO) is a set of methods for generating publicity through social media, online communities and community websites