What Day and Time of Day Should You Twitter?
17 June 2009Twitter is loud, Twitter is quiet Depending on what time of day and on what day you use Twitter, it can be absolutely silent or it can be tremendously loud. According to Hubspot, Thursday late in the evenings is the most active time on Twitter and the least active time is super early on Saturday mornings. Does this mean that you should launch a product at 10:00pm on a Thursday night? Probably not- it's too loud. Should you roll out a press release at 5:00am on a Saturday? Probably not- it's too quiet.
Top 10 Cities Using Twitter
16 June 2009Is Austin in the Top 10? Popular social networking site Twitter.com allows users to indicate their location and although it doesn't mandate what format you note your location (ex: Austin, TX can be North Austin or ATX or whatever), it does ask where you are. Below is the most common 10 entries of where Twitter users live according to Hubspot.com: London Los Angeles Chicago New York City San Francisco Toronto Atlanta Seattle Boston Austin Why does this matter to you? With Oprah, Ashton and CNN shoving Twitter down everyone's throat, it's inevitable that you or someone at your office will consider jumping in the deep end. The only problem is that if your company is local and the Twitter ...
Is Twitter Retention a Mythical Unicorn?
04 May 2009Twitter users abandon the site Recently, the Nielsen company released data that shows 60% of Twitter users abandon the social network within the first 30 days and the Twitter community was immediately fired up. The Nielsen site states, "Twitter has enjoyed a nice ride over the last few months, but it will not be able to sustain its meteoric rise without establishing a higher level of user loyalty." Uh how do you figure? My first response to the report is that it is flawed in numerous ways ranging from not collecting data on those that abandon Twitter yet return weeks or months later (which I can tell you as an ...
Facebook Use Costs Woman Her Job
28 April 2009To Quote Trump, "You're Fired!" Today it was reported that a Swiss Insurance worker called in sick because she needed to lay in the dark and couldn't use a computer. The only problem is that her employer saw her Facebook activity during her "sick day." The insurer states that she wasn't fired for her actual activity on Facebook but for "the abuse of trust." Why You Should Care After a certain amount of time on social networks, it becomes easy to become complacent with your activity and soon enough, you're used to Twittering from your ...
Putting Twitter in a Headlock
09 March 2009Big boy pants FAIL If I had giant muscles and was on a high protein diet and weighed at least three digits, I would so be tempted to put microblogging site Twitter in a headlock for their latest move. Twitter got a buncha money and bought some big boy pants by hiring a full time business development manager (an incredible hire, by the way) but that's not the move I'm headlocking them for. Get this, when new users sign up for Twitter, they can see a list of "suggested users" ranging ...
Texas Social Media Award Finalists
18 February 2009For weeks, people across the globe have been casting their votes for the Austin American-Statesman's first annual Texas Social Media Awards and finally, the 25 winners have just been announced with the top most awesomest (yes, that's a word) social median in the state being announced at the awards show party on March 15th. We are honored to be named among the 25 winners and look forward to the party! Party Time! Judges for the winners were Internet Editor Robert Quigley, food writer Addie Broyles and technology culture writer Omar Gallaga. An overall Texas Social ...
Hiring a Twit- Awesome or Suckey?
11 February 2009Auto Responders Microblogging site Twitter is the most rapidly growing social network in the world and hundreds of services are now offered to supplement your Twitter experience from applications that put Twitter on your phone and website, automate responses or help you find a restaurant. Many say that the social network is being dumbed down and abused by people to have timed or auto responses while others say its smart business and its up to the user culture to determine such. On top of auto responses, Twit4Hire.com has launched which is a service businesses or individuals can pay for and have someone Twitter for them. ...
Twitter Hires a Business Developer
03 February 2009A good problem to have? Microblogging site Twitter has a long history of being criticized for an unstable platform, is often misunderstood as a noisy chat room and has been looked at with an mistrusting eye by a public that believes it will eventually monetize through advertising or for use. That said, Twitter's 752% growth in 2008 alone is cause for the company to reexamine itself. This explosion in use is a blessing yet puts a bigger microscope on the company, so is it a good problem to have? Yep. Yes, this massive growth is such a great problem that Twitter has grown ...
Did you Know?
26 January 2009Obviously, since we're a part of the Austin Social Media Scene New Media Labs has a Twitter presence. Keep up to date with Austin Happenings by following us now!
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