Twitter users three times more likely to impact brands online
22 September 2010
Recently, ExactTarget released a study about the influence of Twitter users on brands that has my brain spinning. We've advocated for effective uses of social networking sites like Twitter that meet our clients' goals and while some predict the death of Twitter or a decline in use, this study shows that consumers active on Twitter are three times more likely to impact a brand's online reputation than the average consumer. "Consumers active on Twitter are clearly the most influential online," said Morgan Stewart, principal, ExactTarget's research and education group. "What happens on Twitter doesn't stay on Twitter. While the number of active Twitter users is less than Facebook or email, the concentration of highly engaged and influential content creators is ...
Could Twitter’s “Fast Follow” service denigrate Twitter culture?
31 August 2010
Once upon a time, Twitter was a small community of geeks (I can say that, I was there), and as more people came online, it changed a bit as people over 18 grasped at straws to figure out how to use the social network for business and as news outlets and celebrities discovered the magic of Twitter, the masses followed. Twitter as a service has had its ups and downs and has added a tweak here and there over the years but hasn't made quite the leaps and strides or redesigns as many anticipated given its massive funding. The culture has shifted from a seedy hole in the wall bar to a hustling and bustling metropolitan street while the service has ...
Twitter’s Brand New Landing Page – Gorgeous or Terrifying?
30 March 2010
A new emphasis Today, Twitter unveiled a new design for their homepage that they're testing out, with an emphasis on dynamic content that highlights the information flow. Their last homepage redesign was a stagnant page that put a new emphasis on search, but this new homepage is more three dimensional and acts kind of like a taste test for non users that can peek in on what Twitter is like before they sign up. Here's what it looks like in action (10 second video): According to Twitter, "All of our recent changes embrace the notion that Twitter is not just for status updates anymore. It’s a ...
Calling for Volunteers for February Tweetup – [All Spots Filled]
02 February 2010Volunteering to help UPDATE: within two minutes of posting, we got tons of volunteers, MAN Austin is generous! Thanks SO MUCH for all of your help, we'll see you at the Tweetup! The February Tweetup is coming up and we need help! I'm awful at manning the sign in table because I float around all hostess-y like, so I'm looking for help in hour blocks. All volunteers have to do is stand at the sign in table, guide people to making their name badges with their Twitter names on them and signing in with their Twitter name. Hell, we'll buy you a beer for volunteering, so why not? Spots to ...
Hubspot’s Top 50 Austin Twits- Follow With One Click
09 October 2009Easy as pie So, I'm not sure why pie is easy, but it is and so is this... Hubspot.com has a grader tool to judge your performance on Twitter via an algorithm and although it seems bots have been rewarded and placed at the top of the list, the top people per location changes every day (you can check Austin by clicking here). Want to follow 50 twitter users in Austin that Hubspot considers to be at the top of the game? Click here to follow all 50 (and yes, the list changes constantly, so this is just a snapshot in time)... seriously, one click and you follow them ...
Austin Tweetup- August
15 August 2009What's a Tweetup? A tweetup is a free happy hour open to anyone and broadcast via Twitter. It's a very organic event and it started off with a few of us having dinner and has evolved into a full blown scene. About 100 people showed up this Thursday at Iron Cactus in the Arboretum (who took great care of us by the way, you should host YOUR next event there), here's the RSVP list. If you want to comment on the pictures, tell your friends how stupid or gorgeous they look, you can do so over on Facebook. ...
Twitter is a Breeding Ground for Scams
09 July 2009You knew this was coming... If you've ever had an email address and had Prince Abdulla contact you offering to pay you $5k if you transfer some money for him or been told you can work from home and make six figures per year just by buying a starter kit, you know how the online scam world operates. It took longer than I expected, but Twitter has become a breeding ground for scams much like those that hit your email spam box or call your phone with private numbers. Better Business Bureau points fingers BBB has issued a warning to everyone about Twitter scams: The e-mail links to EasyTweetProfits.com, a company out ...
Find People in Common on Twitter
08 July 2009The Problem: When you have a Twitter account, people come from out of the blue to follow everything you say. You have no idea where they came from and you don't want to ask them directly in case you met at a party or through a friend and you have since forgotten. Who needs *that* embarassment? The Solution: TweepDiff is a simple tool that allows you to enter two twitter usernames (for example yours and your new follower's) and see who you have in common. This way you can see instantly what common ground you have AND you have an automatic conversation starter, "cool! I see you follow ...
Twitter Addiction Side Effects
07 July 2009Are You Addicted to Twitter? The fastest way to know if you're addicted to Twitter is to take the quiz. The other way is to look at the 46 phases of Twitter which range from "1. Hear the word Twitter. Scoff." to "25. Make it your life mission to get RT'd." to "44. Think to self, 'I should twitter that.'" to see if you've completed the final stages. 8 Side Effects of Twitter Addiction I'm no doctor and studies that I just made up in my head show that addiction to Twitter side effects can be: Verbal diarrheaing via SMS. Telling your children to behave or you'll Twitter ...
Dear Twitter, Please Change This
22 June 2009Dear Twitter, I've been on Twitter for an crazy long time and for personal reasons, I had to change my account to a private account. As you know, when someone requests to follow me, I have to manually approve them which is great because I can be sure of who is *not* following me and no one can see my tweets in a public timeline or on a third party application because I'm private. The problem is that it is an insane time sucker for me because I average 40 new follower requests each day and although from the approval panel I can allow them to follow by clicking "accept" or "decline" as shown below... ...I ...
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