Can being positive in social networks diminish your reputation?
02 August 2010
Social networking is now a common way for companies to connect with their consumers. They communicate about news, products, opinions and more in hopes of meeting their goals (sales, customer service, branding, etc.) in these online networks. There is an emerging theory coming from people who have recently signed up for a Facebook account and are now "social media experts." The theory is that you should always be positive in your communications online. You should share inspirational quotes, you should tell good news, and you should only focus on telling people good things and not the bad. People subscribing to and espousing this idea say that people don't want to be around negativity, so you should only exude positivity. On the surface, ...
11 Social Media Fears and Overcoming Them Now
18 May 2009Social Media Fears The only thing more popular than social media right now is people fearing social media and trust me, being educators and consultants, our group hears it all- you're not alone. There are legitimate objections that corporations have, but we have counterpoints to the top 10: 1. We won't have control over the conversation. That's true, but avoiding social media means you miss the opportunity to participate in the conversation. A natural, organic conversation is in demand today and the era of control is over. You're being talked about whether you're involved or not, so take this chance to get involved in the conversation. 2. ...
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