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Harvard Business School Club Austin

01 July 2009 | austin social media,social-media | 0 Comment

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Your Social Media Toolbox:

Coming off the heels of our speaking last week at the Harvard Business School Club, we have tons of links to share to get your feet wet in social media. Below is a list of sites or articles we referenced throughout the day. Thanks to everyone who came out and spent time with us at HBS- we truly enjoyed the afternoon and have enjoyed talking to many of you over the days since!

Getting to Know Social Media

12 Social Media Fears and Overcoming Them Now
Social Media Statistics Report That Will Blow You Away
Social Media Profiling- Targeting Demographics
A Brief History of Social Media
Austin is the Live Social Media Capital of the World!
What is Cloud Computing?
How to Explain Cloud Computing to Your CFO

Reach Companies Using Social Media:

Sales: Dell (@delloutlet @direct2dell @richardatdell @lionelatdell)
Lead Generation: Realtors (@ines @rerockstar), Photographers (@loriluza @headshotpro )
Recruiting: @kimhaynes @jenwojcik
Customer Service: Comcast (@comcastcares ), Time Warner Cable (@jeffTWC )
Client Retention: Apartments (@hudsonmiramont)
Product Research: FriendorFollow.com (@dustyreagan @cesart ), Tech Crunch (@techcrunch )
Fundraising: Hands on Central Texas (@elmundodemando ), Capital Area Food Bank (@kerri_qunell)
Social/Humor/Celebrities: Lance Armstrong (@lancearmstrong), Mexican People (@mexicanpeople)
Journalism: Statesman (@statesman @robquig @omarg), KEYE TV (@KEYEtv , @chelseabot)
Academic Studies: University of Texas (@spinuzzi), Texas State (@dquack)

The Technical Side of Social Media

Use UserNameCheck to see where your name is available or used
Search Twitter & Google simultaneously
SocialMention searches blogs, microblogs, bookmarks, & more
Search Google Blogs
Search Bulletin Boards and Forums
Google Reader allows you to add RSS feeds (definition of RSS here)
Alltop aggregates industry-specific blogs
Google Alerts to get email alerts when your name is mentioned anywhere
Tweet Beep alerts you when your name or chosen phrase is said on Twitter

The Holy Trinity: Linked-In, Facebook, Twitter

Linked-In Applications (aka “apps”)
Facebook Applications
Facebook Profile Tutorial
Quick video- “Twitter in Plain English”
List of all Twitter Applications
10 Tools for Managing Your Reputation
Take a Poll on Twitter
Create Twitter Invitations
Desktop Application- TweetDeck
Desktop Application- Twhirl
Measure Influence- Twinfluence & Twitter Grader

We’d LOVE to connect with you!

Benn: Twitter, Facebook
Lani: Twitter, Facebook, Linked-In

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