Comments on: Creating Your Own Small Town the Social Media Way http://nmlab.com/social-media/creating-your-own-small-town-the-social-media-way/ New Media Lab- Austin Business Class Social Media Sun, 26 Sep 2010 15:58:12 +0000 hourly 1 http://wordpress.org/?v= By: Chris Bailey http://nmlab.com/social-media/creating-your-own-small-town-the-social-media-way/#comment-1834 Chris Bailey Sat, 25 Apr 2009 17:29:08 +0000 http://www.nmlab.com/?p=1314#comment-1834 Benn, I certainly won't disagree and it's precisely why I don't get wrapped up in having thousands of Twitter followers. It's not our marketing reach that's so important as much as it is the meaning that we create between ourselves and our customers. As you so eloquently put it, we're coming back to the very same principles that guided true business for so long: the ability to create a personal relationship between company and customers. Are we seeing the end of megalithic corporations? Probably not, but I think we're seeing a revolutionary leveling of the playing field where small, agile business can compete with their larger competitors. Benn, I certainly won’t disagree and it’s precisely why I don’t get wrapped up in having thousands of Twitter followers. It’s not our marketing reach that’s so important as much as it is the meaning that we create between ourselves and our customers.

As you so eloquently put it, we’re coming back to the very same principles that guided true business for so long: the ability to create a personal relationship between company and customers. Are we seeing the end of megalithic corporations? Probably not, but I think we’re seeing a revolutionary leveling of the playing field where small, agile business can compete with their larger competitors.

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