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Social Media Post-Mortem

02 June 2009 | social-media | 0 Comment

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What happens if I die?

Social Media is an amazing marketing asset for your toolbelt, but what happens to all of your social profiles if you die? This is obviously a morbid question, but it’s one that may be more common than you think. We suggest that for your main profiles, store a written record of your passwords in your bank vault or if you don’t have one, attach a copy to your will so the executor can update your account to notify your network that you have passed.

But I’m young.

We’re all mortals and age isn’t relevant to this process, so be organized and make your networks accessible to a loved one after you leave. Last month, Lily Hill passed away and her daughter updated her Twitter page for her which led to a slew of people sharing their grief on Twitter. In 2007, my little brother (pictured above) passed away and we didn’t have his password to his Facebook account he opened just before his death so it now simply shows me writing on his wall every now and then. In this case, bloggers united to spread the word and support our family.

The social media space is a very generous, kind community and because the ultimate goal of social medians is to make genuine human connections with others, it is hard when someone passes away. Allow a loved one to let your social network know if something has happened to you so people you have met in person or had planned on meeting get the chance to remember you. As with anything, have a plan and stay organized- it will save you and others a big headache.

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